Trinity Direct serves a multitude of clients within the nonprofit sector as well as buyers, subscribers, and publishers. Over the years, we’ve worked with organizations large and small. We’re passionate about advancing worthwhile causes across the spectrum—from Catholic to faith-based organizations of all kinds to health and hospitals, social services, relief, museums, education, and more.
No matter who they are, our clients rely on us to produce results. Whether it’s increased response rates, growing your house file, or upgrading donors to mid-lever and major giving, we focus on helping you achieve your marketing and fundraising goals.
We’re proud of the reputation we’ve built through valued, long-term relationships with our clients. But don’t take our word for it.
Case Study #1: Client mails 3,000,000 names per year in acquisition and 12 house appeals
For a current client, we recently conducted a three-year package analysis, which revealed three control winners. By pairing the most successful lists and packages, we increased response rate, average gift, and surpassed the client’s new donor goal for the fiscal year. In fact, we celebrated the best acquisition results in the past five years!
Case Study #2: Client mails 750,000 per year in acquisition
See chart below which exemplifies growth and reduction in cost to acquire. This was achieved by using our proprietary package and list analysis processes.
Case Study #3:
A successful Spanish speaking acquisition launch yielded above 3% response rate. There is a huge untapped Catholic / Spanish market and it tends to be younger than the English-speaking donor. Tapping this underutilized market provides another avenue to engage younger donors and increase response rates in acquisition.